If you’re new to the area or topic of user friendly websites, then it’s important to realize there can be many areas to think about. If you want to get fancy and employ methods like the Taguchi Multivariate testing, etc you can. A better plan, however, to start out small and with something simple and then work your way up to the more complicated things. When you do this, you’ll find out what you need to know so that you can go about actually learning and mastering it. Taking this route means beginning with the easiest changes that you can make.
Many inexperienced webmasters usually do not put enough thought into their font choices, but the ideal approach is to use those web fonts that are considered standard use fonts. These are Arial, Verdana, and others and many sites skip the serif varieties, you’ve seen serifs which have the solid curly cues on them. It’s not necessary to load up your site with so many kinds of fonts for each little section, etc. The thing about lots of fonts is it can clash, and people may not immediately know why your site annoys them. If this is your first business blog, then there’s no need to try and get fancy about it.
By now you know that it’s important to prove that you’re different than everybody else.
You have lots of options here but it is important that you choose the right ways to go about it. This is a strategy that involves your making sure your visitors are immediately aware of what your business has to offer. This is the thing that every person who finds your website is going to want to know. It’s important that they see what you can do to help them and the number of benefits they will gain from that. Have a logo with a short tag line under it on the upper left either in the header or just under it. It is a single informational device with the site title and then the first paragraph on your site picking up whatever slack is leftover.
It is important for the home page to be as clear as possible and for it to be highly structured and organized.
There should be nothing confusing about where your visitors ought to begin. Then your clear processes can be easily followed along with basic offers to them. People who use the Internet have been conditioned to expect to see a few informational pages on every website they visit. You shouldn’t relate these to the sort of content that you want to offer. They are the mostly standard business site pages like help, FAQ, contact and about pages. These shouldn’t just be on your home page they should be easy to access from every other page on your website. Even when the site you’ve built is doing just horribly and nothing is working, you can turn it all around pretty quickly when you’ve got the right kinds of knowledge. But then you are going to need to figure out how to both put it to work and to put it to work with some confidence. In the end, though, it is absolutely up to you and how badly you want to build a successful business online.